In today's digital age, technology has made it easier than ever for event professionals to track and evaluate their ROI. Technology allows us to collect and analyze valuable information about our events, from social media metrics to online registration data. With the right tools and platforms, event professionals can gain insights into attendee behavior, engagement levels, and overall event success. By leveraging this data, they can identify areas for improvement, make data-driven decisions, and ultimately increase their ROI.

On March 23 BizBash and Community Brands hosted a virtual event that gave attendees practical strategies, the latest trends in event planning, and a toolbox of cost-saving techniques. Our expert speakers dove deep into the technology and tools available for evaluating your event's ROI and shared their top tips and tricks on how to leverage technology and innovative approaches to plan cost-conscious events that are anything but cheap. If you couldn't join us live, or just want to rewatch, you can catch it on demand here!