David Smith

President, ShowPro

David Smith is an innovative senior executive and advisor with more than 30 years of success spanning entertainment, production, live entertainment, events, and music. Leveraging extensive experience in highly skilled and collaborative leadership for large-scale productions, David is a valuable asset for companies requiring expert assistance with organizing large events, crisis management, or situation assessment. His broad areas of expertise include live concerts and special events, sports entertainment, integrated marketing, music artist promotion, executive producing, line producing, and emerging technology integration.

Throughout his executive career, David has held leadership positions with ShowPro, Inc. and Towards 2000. He worked as a production manager for Towards 2000, one of the first companies to import automated lighting to the U.S., where he developed and ran the production department for 10 years and helped bring automated lights to the U.S. market. He built one of the first “media buses,” or experiential activation vehicles equipped with video walls, monitors, and sound systems.

David is currently the president of ShowPro, which he launched in 1997 and is one of the few fully staffed projection mapping and interactive visual companies in the U.S. Through ShowPro, David built a systems sales division that installs permanent LED lighting and effects systems throughout the country and is a pioneer in mapped video projection. He has provided full-service production to large mainstream award show events, including the Governor’s Ball for the Oscars and Emmys and Grammys celebration for 20 years, as well as presidential campaigns, internationally broadcast fashion events, art shows, parades for the Lakers World Championship, and advised on integrating new technologies into some of the largest exhibits and trade show booths around the world. He focuses on new and unique technologies such as large-format projection, LED display solutions, and interactive projection and displays. 

David holds a bachelor’s degree in music from the University of Colorado. His business has won multiple awards, including the Clean California Business Award in 2015 for installing a warehouse solar panel system, and various special event awards including Best Use of Technology, Best Video Company, and Best Product Innovation.