Full Name
Brielle Caruso
Job Title
Nearest Green Distillery
Speaker Bio
Brielle Caruso has 17+ year’s experience in brand management, strategy, and communications for some of the best known and most valued brands in the world. Her experience ranges from LVMH - Moët Hennessy to the entrepreneurial family-run Serralles, USA to her own consultancy. Brielle received a historic appointment as the Chief Marketing Officer of Uncle Nearest Inc. making her the First Female Asian-American CMO in American Wine and Spirits. In this role, she leads the brand- building of the SelvaRey Rum Portfolio globally. She also brings Bruno Mars’ creative vision to life with innovative marketing. In less than 2 years, SelvaRey Rum is the fastest growing super premium rum brand. Prior to this role, Brielle was the Experiential Director of Consumer Engagement for Hennessy for Moët Hennessy USA, where she was responsible for managing the iconic Cognac brand across the US market leading the award winning Never Stop Never Settle campaign, Unfinished Business and $10m Partnership with TMCF. She was also responsible for overseeing the execution of over +10,000 events a year. Prior to that she served as the V.S Director for Hennessy managing the supply issue in 2017 maintaining V.S’s historic high on depletions. Under her tenure the brand reached over +4 Million cases and remained the leader in Cognac. Prior to LVMH - Moët Hennessy, Brielle built a go-to-market strategy and launched Caliche Rum and Casamigos Tequila Spirits into the US market, and served as Brand Director at Serralles, USA. She began her career in spirits at Moët Hennessy working through cross functional departments as a Merchandising Manager serving Hennessy, 10 Cane Rum and Glenmorangie Scotch before moving into marketing the world’s first luxury vodka, Belvedere, and serving as Global Manager driving growth based on the brand’s esteemed heritage. Before working in the beverage industry, she worked at a creative marketing agency, The O Group, dedicated to the Hennessy account. Brielle has been a speaker at several industry and nonprofit events, including Cannes Lions 2022. She is also a certified Life/Career Coach with the ambition to build strong teams. SPECIALTIES: General management and team building, brand-building strategic planning and positioning, marketing, brand management, new product development, consumer engagement and global marketing. NOTABLE BRANDS: SelvaRey Rum, Hennessy Cognac, Belvedere Vodka, Casamigos Tequila, Caliche Rum, Glenmorangie Scotch, 10 Cane Rum PERSONAL HOBBIES: Entertaining, Travel, Writing, Returning to Korea to meet her birth family in Sept ‘22, Raising her 4 year old son
Brielle Caruso